Vela for Retail

Enhance storefront windows and instore displays with switchable glass displays that capture shoppers while promoting both messaging and merchandise

Vela smart films create an HD rear projection screen when opaque or a clear window when transparent. Allowing for fully customized and easily changed content to appear and disappear instantly, brands can leverage windows to capture modern shoppers at exactly the right moment with the most advanced and immersive visual merchandising experience.

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Transparent Displays

HD displays that appear and disappear for advertising or a clear window

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High ROI

100% utilization of windows, and replaces expensive and high energy consuming LED’s and TV displays

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Dynamic Designs

Custom shapes, sizes, and logos make storefronts standout with switchable branding

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Low Maintenance

Eliminate costs associated with replacing traditional signage that is static and uninteresting

Vela Smart Film Benefits for Stores

  • Instantly capture shoppers with vibrant advertisements for increased footfall
  • Allow shoppers to see products and atmosphere inside your store when transparent
  • Custom shapes and sizes of film create the most unique windows possible
  • Save time and money associated with replacing traditional signage
  • Quickly modify content with digital signage

Vela Smart Film Applications for Stores

  • Storefronts
  • In store displays
  • Dressing rooms
  • Check out and register areas
  • Product rolls outs
  • One time events
  • Corporate offices
  • Confidential spaces
  • Visual merchandising


Sharp/NEC has partnered with Avery Dennison’s Vela™ Dynamic System to provide a sophisticated and innovative on-demand signage solution. Simply retrofit any existing glass wall with this projector and film solution installed by Sharp/NEC, called ActiveScene, to transform plain glass into a stunning digital signage surface, enhancing your open concept space.

"Vela smart films make our storefronts more alive and unique. It’s great being able to speak to our customers but also have a clear window so people can see inside. It’s also nice to not be constantly replacing posters."

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Questions and Answers

Vela smart film switches to opaque when an advertisement is playing, and transparent when it’s not. Advertisements are less aggressive and more dynamic with Vela products.

Vela offers a premium HD screening projection surface with our Vela smart film. Images are created by a projector, which should be purchased from a projection company such as Sharp/NEC.

Vela smart film has 180 degrees viewing with soft and natural images in HD quality. LED or OLED has aggressive neon lights that consume an abundance of energy. Approximately 10sqm of Vela smart film consumes the equivalent of 1 LED bulb.

Definitely. Vela’s retrofit smart films are available in custom shapes and sizes, making storefronts and displays unique. Logos can even be created with our Laser Patterned films.

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